Business news is changing and is no longer the preserve of people working in specific industries but now matters to everyone whether you are the CEO or a university student looking for your first job.
We all want to better ourselves be it from increasing our income or improving our skills so that we can achieve a more happy and fulfilled working life.
Over the coming weeks and months, you will see a change in the content of The Business Magazine to reflect this thinking.
We will place aspiration at the core of the site and seek to provide useful and inspiring content to people who are looking to make their mark on the economy of the South East of England.
We will build on The Business Magazine already solid links with the region's universities and focus on explaining complicated economic developments and why they matter to you.
The site will also focus on key growth areas of the South East economy including fintech, data and life sciences and seek to be a valuable resource for people working in these sectors.
We are also keen to highlight the people and organisations that are not only talking about sustainability but taking action to effect real change.
The South East of England has a thriving tourism and hospitality sector based in one of the most beautiful parts of the world and we will champion this sector and the richness of its offering.
Today we will also launch our partnership with Label Ventures with a piece by best-selling author The Undercover Economist Tim Harford who talks about how he manages his time and demands on his attention.
The joint venture between The Business Magazine and Label Ventures seeks to showcase, celebrate and amplify the voices of people who are, by their thinking and ideas, changing how we live and work.
Our content marketing offers advertisers creative solutions that will convey their messages with energy and enthusiasm and also ensure, through detailed targeting, that they reach the audience groups that matter most to their company.
Our events and listings division offers unrivalled access to key decision makers in high growth companies across the South East.
If you would like to find our more about our plans and want to find out how you can contribute then please email me, Stephen Emerson, The Business Magazine's Head of Content.