Pulsant, a leading IT infrastructure services provider with a core focus on colocation, cloud and networking, has announced two new appointments to its executive leadership team.
Guy Daniels has assumed the position of chief marketing officer (CMO) after joining the company as interim CMO in September 2020, while April Clark has been promoted to chief people officer (CPO) from her role as HR director.
As CMO, Daniels is responsible for leading Pulsant’s brand and marketing strategy, ensuring the company is positioned strongly to capitalise on the growing demand for digital transformation and edge computing through its national network of data centres and cloud platforms. Daniels’ appointment adds to significant investments Pulsant has made into its sales and marketing capabilities during the past 12 months.
Daniels has more than 30 years’ experience in technology marketing, including positions at IBM and Sony. Before joining Pulsant, Daniels held a number of senior roles in prominent technology companies, including vice president of corporate marketing for Cognizant Technology Services Europe and vice president brand and marketing communications for Fujitsu International.
“As a permanent member of the Pulsant team, I look forward to building a unique and compelling brand that reflects the clarity of our strategy to the market and helping achieve our growth potential over the coming years. It’s an exciting time for the business, with the company well-positioned to help organisations navigate digital disruption. Most of all, I am genuinely proud to be part of such a high-quality leadership team,” comments Daniels.
As CPO, Clark will lead the strategic and operational delivery of Pulsant’s people, culture and values, ensuring access to, and retention of, the best talent to support Pulsant’s growth and future success. Clark joined Pulsant in 2006 following a role in the HR team at John Menzies Group. Over the past 15 years, she has been instrumental in establishing a strong company culture and has led the successful integration of teams following multiple acquisitions.
“I’m excited to take this next step in my career at Pulsant. The events of the last 12 months have really emphasised the importance of our people to our ongoing success. We’ve continued to thrive despite the pandemic because of our focus on supporting and developing our team. As we look to the future, it will be this emphasis on people, culture and values that will enable us to continue to attract and retain the best people to help us reach our growth potential,” comments Clark.
Rob Coupland, Pulsant CEO, adds: “Both Guy and April bring a wealth of knowledge and expertise to Pulsant and their appointments will significantly strengthen our executive leadership team and ensure we are positioned for future success. Guy has already made a huge impact on the business and his permanent appointment supports the wider investments we are making in our go-to-market capability to address the opportunity posed by digital transformation and the emerging edge computing opportunity.
“Since joining Pulsant, I have been impressed by the industry-leading best practice April has embedded in Pulsant’s HR agenda over many years and her appointment to CPO reflects the strategically important role our people play in our success as a company.”