Labelling investment enables Wasdell to meet continued demand

By Nicky Godding

23 March 2021

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Swindon-based pharmaceutical business Wasdell has invested in new machinery to boost productivity and keep up with the demand for its products and services across the healthcare and pharmaceutical sector.

The company’s latest investment is a Premier Labeller P250 labelling machine. An upgrade to the company’s existing labelling machine, this speeds up labelling to a capacity of up to 250 bottles a minute and thanks to its innovative vision system, it can identify and reject products that do not meet Wasdell’s exacting standards.

Overseeing the successful introduction and integration of Wasdell’s technological investments is Group Validation Director, Ayo Sotannde. Ayo explained: “The features that this machine offers will be of great value to us and our clients. Thanks to its vision system, it will ensure that all the products are correctly labelled, and that those labels feature the correct variable data, barcode and pharmacode information.

“Additionally, it can process a higher number of items per minute, as well as having the potential to apply different shapes and sizes of labels to different shaped containers according to different specifications to a much higher degree of accuracy.

“This machine is the latest in our continued programme of developing the technology used across the Wasdell Group and represents over £120,000 of investment. Not only will this help to increase the quality of pharmaceuticals that are released to the market, it also enables us to expand the services we offer to our customers and so continue growing the business in Swindon.”

By Nicky Godding

Nicky Godding is editor of The Business Magazine. Before her journalism career, she worked mainly in public relations moving into writing when she was invited to launch Retail Watch, a publication covering retail and real estate across Europe.

After some years of constant travelling, she tucked away her passport and concentrated on business writing, co-founding a successful regional business magazine. She has interviewed some of the UK’s most successful entrepreneurs who have built multi-million-pound businesses and reported on many science and technology firsts.

She reports on the region’s thriving business economy from start-ups, family businesses and multi-million-pound corporations, to the professionals that support their growth and the institutions that educate the next generation of business leaders.